I learned how to love the word “no” years ago when I was a sales person. I admit it took a little practice. The old me cringed every time a potential customer said “no.” I took it personally – that the person did not like something about me.
At a coaching conference I heard a speaker say that “no” was just another word like peanut butter or jelly. Now, I’ve never been a fan of either peanut butter or jelly, but I listened to the meaning behind what the speaker said and something clicked. It made sense. There are so many possibilities behind the “no” response. My listening changed. I started to listen for and hear the many different messages behind “no.” My world opened up – so did my sales results! Continue reading